Intentions
Intentions are Clay’s first-class input for direction. An intention captures what someone is trying to become and the constraints, timing, and readiness that surround that direction.On this page
- What an intention captures
- How Clay uses intentions
- Mobile capture of the first intention
- A worked example
- Related product pages
What an intention captures
Goals
What the person is trying to achieve — a role, a project, a learning outcome, a creative
direction.
Constraints
Hard limits such as geography, time, money, family obligations, or non-negotiable commitments.
Timing
When the opportunity needs to land — now, in three months, next quarter, or open-ended.
Readiness
How prepared the person is to act — blocked, exploring, ready, or in motion.
How Clay uses intentions
Intentions are translated into fit signals, not stored as raw private reflections. When Clay recommends an opportunity, the explanation refers back to the intention it satisfies.Consent matters. Clay shares translated fit signals and constraints with collaborators and
opportunity sources only when the user explicitly permits it.
Mobile capture
The first mobile flow asks for one concise intention, one opportunity lane, one readiness signal, and one consent boundary. See Mobile capture flow for the current iOS contract.Worked example
- Input
- Translated fit signal
Related
Personalities
The complementary fit signal — communication, rhythm, motivation, taste, and social energy.
Opportunities
The taxonomy of what Clay can route toward and how opportunity relevance is explained.
Consent
How translated fit signals leave Clay only with explicit user permission.
Companion experience
How Clay proactively follows up on intentions without nagging or violating trust.
Mobile capture flow
The first iOS screen that captures one intention, lane, readiness, and consent boundary.

